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Forever New® Soft Scented Powder Laundry Detergent

  • 3 Kg Size Laundry Room Size
  • 1 Kg Size
Calculated at checkout

Product Description

Love Your Clothes

Proudly made in Canada. Forever New®'s eco-friendly pure citric base is tough on stains but gentle on sensitive skin and clothes. It breaks down dirt instead of fibres and rinses so clean, the clothes you love last longer.

The soft scent leaves your clothes smelling Fresh, not Fragranced.

Formulated for everyday use, it is perfect for all your clothing & linens. It contains plant derived biodegradable ingredients and is formulated without phosphates, phthalates and parabens. 

Features and Benefits:

  • Preserves elasticity so clothing keeps its fit and shape longer
  • Removes residue that other detergents leave behind
  • Enzyme free - safe for silk, wool, cotton and other natural fabrics
  • 100% active ingredients that are 100% dissolvable

A Little Goes a Long Way: Formulated for both HE and top-loading washing machines.

What’s the Difference Between Powders and Liquids?

It is a personal preference. However, powders in general are more concentrated compared to liquids that can be up to 80% water. 

Powders are also easier to use in a prewash cycle as you can fill the prewash and main wash compartments at once.

Forever New® is available in Soft Scent or Unscented in Liquid or Powder.

Available in 4 Sizes of Powder:

The (150g) Travel size is good for up to 20 hand washes or 5 small machine loads. (Not available online)

Our new medium size (450g) is a great starter size and will wash 15 machine loads or 45+ hand washes. (Not available online)

The popular 1 Kg is good for 33 machine loads or at least 125 hand washes.

Our 3 Kg pouch (96 loads) is the best value for Families who use "Forever New for Everything".


Sodium Citrate (natural water softener), Tetra- sodium iminodisuccinate (water conditioner), Nonionic and Anionic surfactants (plant derived cleansers), Sodium Bicarbonate (baking soda), fragrance (blend of essential oils)

Gentle on your Skin | Gentle on the Clothes | Gentle on the Planet

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Product Reviews

Showing reviews 1-10 of 22 | Next

  1. Best for high tech sports wear and swim wear 5 Star Review

    Posted by on 11th Sep 2021

    I workout frequently and do different sports: swim / bike / run / weights. Many days I do at least 2 activities a day. "Forever New" is the only product I like to use on my high tech clothing. It also effectively gets the chlorine out of my swim gear. I've been using it for years and my expensive sports wear lasts for years. Great product.

  2. Great product 5 Star Review

    Posted by on 24th Jun 2021

    Great product, it is gentle and powerful at the same time. This combination is hard to get.

  3. Excellent product 5 Star Review

    Posted by on 4th Apr 2019

    I have been using forever new for years. I find the product to an excellent job on delicates as well as my other laundry. You only need a little. I love that it is biodegradable. I highly recommend it!!

  4. Forever New Classic Powder 5 Star Review

    Posted by on 21st Feb 2019

    This is the very best, bar none, fine washables deterg/soap, that I have ever used. I have tried others {Woolite, etc) but for the last 8+ years have used nothing else.

    It is gentle, it is effective, and the scent is perfect.

  5. Great Product 5 Star Review

    Posted by on 18th Jun 2018

    I love this detergent for my bathing suits and lingerie. Keeps products soft and very clean with very little effort. The detergent does the work.

  6. Excellent for baby clothes 5 Star Review

    Posted by on 13th Feb 2018

    I use Forever new to wash all my clothes. Reduces fading and good clothes seem to last longer. Also started using it to wash grandbaby’s things - very satisfied with results, A small amount goes a long way but I typically order 2- 3 kg pkgs at a time - saves delivery charge.

  7. Don't want to do without it! 5 Star Review

    Posted by on 26th Aug 2017

    I've used Forever New for more than 25 years now and simply need to have it on hand. Use it for lingerie, swim suits and other 'special needs' laundry and it always keeps things looking clean, fresh and like new.
    I've never had it fail me - can't say that about much else.

  8. amazing ! 5 Star Review

    Posted by on 10th Feb 2017

    I love the scent of this product ! It's the only one that doesn't give me a headache! It's very light and I use it on everything !

  9. Both powder and liquid 5 Star Review

    Posted by on 6th Nov 2016

    The powder soap works nice. Caution : as with any detergent, do not mix white and colours.

    The liquid soap does not work quite as well as the powders do.

  10. Wouldn't Be Without It 5 Star Review

    Posted by on 11th Oct 2016

    Excellent for hand-washing lingerie and other delicate items. I also use for rinsing chlorine out of my bathing suit after swimming.

Showing reviews 1-10 of 22 | Next

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