The Same Gentle Cleaning Strength of our Powder in a Concentrated Liquid
Proudly made in Canada. Forever New®'s eco-friendly pure citric base is tough on stains but gentle on sensitive skin and fabrics. It rinses clean, so the clothes you love last longer.
Formulated for everyday use, it is perfect for all your clothing & linens. It contains plant derived biodegradable ingredients and is formulated without phosphates, phthalates and parabens.
Features and Benefits:
A Little Goes a Long Way:
Formulated for both HE and standard washing machines.
This bottle is good for 50 loads.
Fragrance:
Our soft scent leaves clothes smelling Fresh, not Fragranced.
Forever New® is available Unscented.
Ingredients: Nonionic and Anionic surfactants (plant derived surfactants), glycerine (plant derived fabric conditioner), Sodium Citrate (natural water softener), Enzymes (natural stain remover), fragrance (blend of essential oils)
Gentle on Clothes | Gentle on Skin | Gentle on the Planet
Showing reviews 1-10 of 12 | Next
Posted by Mar on 26th Mar 2021
I've used this product for over 10 years, love the aroma from it - it's the best!! I wouldn't buy anything else
Posted by Carol VanV. on 4th Dec 2020
I have used this Forever New for 5 years now and will not use anything else. Big difference between Forever and a cold water detergent. Was all my delicates, permenant press and things that I do not want to fade.
Posted by Leona giesbrecht on 31st Mar 2017
I started using Forever New when I worked at Ricki's in White Oaks Mall in London, which was forever ago. It does an amazing job on my delicates. I love the smell of the product, it does not leave any residue on my garments other then the delicate fragrance. I am a big fan
Posted by Cathy Bateman on 10th Oct 2016
I love using forever new on everything I launder. Everything is clean and soft. I would highly recommend it to everyone.
Posted by Dennis on 4th Mar 2016
Our family has used another popular product for delicate clothing for years. Recently they decided to place scents in all their products. There was a huge negative response in the Webshpere, to no avail. That launcher a search for a product, since our family cannot tolerate fabric scents. I eventually found Forever New. We've used it for two weeks and are completely satisfied with the results. I intend to post of the forum where others post decrying the other product and send them to try Forever New.
Posted by Victoria on 6th Jan 2016
Forever New does exactly what it says it will, keep your dedicates and nice clothes new looking.
I would also like to add that the company is stellar in customer service! None better! In the busy Holiday time, my order got lost. Upon hearing from me, a new order was sent and I received it in record quick time. Thank you Robert and staff!!
Posted by DG on 28th May 2015
Wonderful for delicates, lovely scent and very gentle.
Posted by Marg on 21st May 2015
I love this product. It cleans very well, safe on my hubby's sensitive skin and smells wonderful
Posted by Victoria on 5th Feb 2015
I have used the powdered version for years, and loved it, but the liquid is outstanding! It washes my delicate things, as well as my dress clothes, ever so gently and completely. Perfect product to take care of your better clothes with.
Posted by RitaA on 9th Oct 2014
I used the Forever New powder for many years before trying the liquid. Although I still use the powder most of the time, I find the liquid form comes in especially handy when I'm hand washing my silk scarves or other very delicate items or doing other cold-water wash in the machine.
Thanks, Forever New, for introducing this option along with your other new products. I have never been disappointed with any of your products or your service.
Showing reviews 1-10 of 12 | Next